Let me be clear about my lashes--they are straight as can be and oftentimes refuse to budge or even attempt to work with mascara. They are slothy little buggers so when I received a sample from Birchbox of ModelCo Power Lash Black Mascara ($20) the word "power" popped right out. I need power, super power to make my lashes turn up and stay up, therefore, this mascara may be it! It's described as "an intensely black, lengthening mascara with a formula that glides on smoothly and draws out each lash to show-stopping size. The unique brush reaches and beautifully lengthens even the tiniest of lashes to glamour eyes in an instant." It also has "tried and tested staying power" which easily explains its name. It comes housed in a standard black tube and has a very mild, inoffensive scent. The brush is uniformly wide and the black color is pretty standard for mascara. The formula appears wetter and thinner in consistency. I noticed whenever I placed the brush back into the tube that some of the mascara would seep out over the edge. No messes so far, however, I could see a potential leaking issue with prolonged use. So, did this mascara give me THE POWER over my lazy lashes? Or was it just another day in Snoozeville for them?
Verdict: This mascara was fine, not anything that would make me do jumpy claps of glee though. I found the formula to be a little clumpy and the brush was wide, making it harder for me to really reach under my lashes to coat them fully. It created a nice separation and length to my lashes and I had zero sensitivity with its use. I experienced minimal flaking with wear too. Overall, a good mascara but nothing that gives me any type of confidence that I finally have power over these lashes of mine. *Sigh* For info/purchase, head to birchbox.com or modelcocosmetics.com